What Does Decentralized Decision-Making Really Look Like?

lead, asking questions

An approach to leading teams is “leading by asking questions.” Think of it as the leader owning the questions and the team owning the answers . The leader is not expected to have all the answers but to ensure the team gets to a solution.

Strategy and Uncertainty

uncertainty, strategy

The first step in making your strategy adaptable to uncertainty is to identify current assumptions, the kinds of uncertainties to monitor and establish a feedback mechanism.

The Multiple Personalities of Risks

risk, uncertainty

In everyday conversation we tend to think of “risk” as something negative to be avoided, and “assumption” as something we believe or find acceptable. Such generalities can get confusing, so Strategy 2 Market developed a cheat sheet for risk terminology.

Why Large Organizations Can’t Act Like a Startup

flexible product development, uncertainty and risk

How can established organizations be more nimble and adaptable? This is where entrepreneurial techniques, like experimentation and Exploratory PD, can be leveraged.

Uncertainty and Risk in Product Development – Strategy 2 Market Presents NSF Findings from Interviewing 100 Innovative Leaders

uncertainty and risk, product development

At the Society for Women Engineers (SWE) Annual Conference, recipients of the NSF STEM I-Corp Grant through the University of Chicago, Mary Drotar and Kathy Morrissey, Co-Founders of Strategy 2 Market, presented research involving multiple industries, ranks and disciplines in mid and large-cap companies.

Uncertainty and Risk in Product Development

decision-making, behavioral economics

One of the defining characteristics of product development is making decisions and judgements, in the face of uncertainty. Exploratory Product Development (ExPD) is based on the premise of reducing risks and uncertainty.